Privacy Policy

Thank you for choosing to be part of our community at Duke St Boutique (“Company,” “we,” “us,” or “our”). We are committed to protecting your personal information and your right to privacy. If you have any questions or concerns about this privacy notice or our practices with regard to your personal information, please contact us at reservations.

This privacy notice describes how we might use your information if you:
– Visit our website at dukestboutique.com
– Engage with us in other related ways ― including any sales, marketing, or events

In this privacy notice, if we refer to:
– “Website,” we are referring to any website of ours that references or links to this policy
– “Services,” we are referring to our Website, and other related services, including any sales, marketing, or events

The purpose of this privacy notice is to explain to you in the clearest way possible what information we collect, how we use it, and what rights you have in relation to it. If there are any terms in this privacy notice that you do not agree with, please discontinue use of our Services immediately.

Please read this privacy notice carefully, as it will help you understand what we do with the information that we collect.


1. WHAT INFORMATION DO WE COLLECT?

Personal information you disclose to us

In Short: We collect personal information that you provide to us.

We collect personal information that you voluntarily provide to us when you express an interest in obtaining information about us or our products and Services, when you participate in activities on the Website, or otherwise when you contact us.

The personal information that we collect depends on the context of your interactions with us and the Website, the choices you make, and the products and features you use. The personal information we collect may include the following:

  • Names

  • Phone numbers

  • Email addresses

  • Mailing addresses

  • Other similar information

All personal information that you provide to us must be true, complete, and accurate, and you must notify us of any changes.

Information automatically collected

In Short: Some information — such as your Internet Protocol (IP) address and/or browser and device characteristics — is collected automatically when you visit our Website.

We automatically collect certain information when you visit, use, or navigate the Website. This information does not reveal your specific identity (like your name or contact information) but may include device and usage information, such as your IP address, browser and device characteristics, operating system, language preferences, referring URLs, device name, country, location, and information about how and when you use our Website. This information is primarily needed to maintain the security and operation of our Website, and for our internal analytics and reporting purposes.

Like many businesses, we also collect information through cookies and similar technologies. You can find out more about this in our Cookie Notice: /cookies-policy/.

The information we collect includes:

  • Log and Usage Data: Service-related, diagnostic, usage, and performance information our servers automatically collect when you access or use our Website and which we record in log files. Depending on how you interact with us, this may include your IP address, device information, browser type and settings, and information about your activity (such as date/time stamps, pages and files viewed, searches, and other actions you take).

  • Device Data: Information about your computer, phone, tablet, or other device you use to access the Website. This may include your IP address, device/application IDs, location, browser type, hardware model, Internet service provider and/or mobile carrier, and operating system.

  • Location Data: We may collect information about your device’s location, which can be either precise or imprecise, depending on your device settings. For example, we may use GPS and other technologies to determine your current location (based on your IP address). You can opt out of allowing us to collect this information by disabling your device’s location setting. However, opting out may limit certain aspects of the Services.


2. HOW DO WE USE YOUR INFORMATION?

In Short: We process your information for purposes based on legitimate business interests, the fulfilment of our contract with you, compliance with our legal obligations, and/or your consent.

We use personal information collected via our Website for a variety of business purposes, including:

  • To send administrative information (such as updates to products, services, features, or policies)

  • To protect our Services (e.g., for fraud monitoring and prevention)

  • To enforce our terms, conditions, and policies

  • To respond to legal requests and prevent harm

  • To fulfil and manage your orders, payments, returns, and exchanges

  • To administer prize draws and competitions

  • To deliver services to you

  • To respond to inquiries and provide user support


3. WILL YOUR INFORMATION BE SHARED WITH ANYONE?

In Short: We only share information with your consent, to comply with laws, to provide services, to protect your rights, or to fulfil business obligations.

We may share your personal information in the following circumstances:

  • Consent: With your explicit permission for a specific purpose

  • Legitimate Interests: When reasonably necessary to achieve our business interests

  • Performance of a Contract: To fulfil contractual obligations with you

  • Legal Obligations: If required by law, government request, court order, or legal process

  • Vital Interests: To investigate, prevent, or act regarding fraud, safety, illegal activities, or legal disputes

Other situations where your information may be shared:

  • Business Transfers: During mergers, acquisitions, or sale of company assets

  • Google Maps Platform APIs: To enable certain location-based services. (See Google’s Privacy Policy for details.)


4. DO WE USE COOKIES AND OTHER TRACKING TECHNOLOGIES?

In Short: Yes, we may use cookies and other tracking technologies to collect and store your information.

For more details, see our Cookie Notice: /cookies-policy/.


5. HOW LONG DO WE KEEP YOUR INFORMATION?

In Short: We keep your information for as long as necessary to fulfil the purposes outlined in this privacy notice, unless otherwise required by law.

We do not keep personal information for longer than 90 days, unless required by law (e.g., tax, accounting). When no longer needed, data is deleted, anonymized, or securely archived until deletion is possible.


6. HOW DO WE KEEP YOUR INFORMATION SAFE?

In Short: We aim to protect your personal information through organizational and technical security measures.

While we use safeguards to protect your data, no electronic transmission or storage can be guaranteed 100% secure. Transmission of personal information to and from our Website is at your own risk.


7. WHAT ARE YOUR PRIVACY RIGHTS?

In Short: In some regions (e.g., EEA and UK), you have rights to access, correct, delete, or restrict the use of your personal data.

You may also:

  • Withdraw consent at any time (without affecting prior lawful processing)

  • Lodge a complaint with your local data protection authority if you believe your data is being misused

Cookie control: You can manage cookies in your browser settings. Disabling cookies may affect certain Website features.


8. CONTROLS FOR DO-NOT-TRACK FEATURES

Currently, there is no uniform standard for Do-Not-Track (DNT) signals, so we do not respond to them. If a standard is adopted, we will follow it and update this notice.


9. DO WE MAKE UPDATES TO THIS NOTICE?

In Short: Yes, we will update this notice as necessary to stay compliant with relevant laws.

We encourage you to review this notice regularly. Updates will be posted with a revised date.


10. HOW CAN YOU CONTACT US ABOUT THIS NOTICE?

If you have questions or comments about this notice, you may email us at reservations@dukestboutique.com or by post:

Duke St Boutique
181-185 Duke Street
Liverpool, England L1 4JX
United Kingdom


11. HOW CAN YOU REVIEW, UPDATE, OR DELETE THE DATA WE COLLECT FROM YOU?

Based on the applicable laws of your country, you may have the right to request access to, correction of, or deletion of your personal data.


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